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JMF and Successful Demand Generation

Photo Taken By Hannah Stelzl I was talking with one of my clients this morning about Demand Generation follow-up.  After inviting and presenting to over 40 potential buyers – executives who have both...

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Cheesy HTML Ads

The first thing I do in the morning is delete the email that looks like spam.  Then I go back and read the things that require action.  Inadvertently, I end up deleting things that are actually not...

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Kicking Off Events – Day One

We’re kicking off day one of the Event Marketing workshop today…I’ve completed my new book: Event Marketing, 7 Steps to Profitability Using Lunch & Learns and Sales Events, and last night I was...

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